Automatic Enrollment in Challenges

A customer shows up, completes classes, and works toward a challenge goal—but never clicks “Join.” They may assume they’re participating, only to discover they missed a step.

Our newest feature helps remove that frustration.

Perkville now supports automatic enrollment in challenges. When enabled, eligible customers are enrolled when they complete their first qualifying activity. That activity also counts toward their challenge progress, giving them a start without a separate sign-up step.

Challenges give customers a goal to work toward and a reason to keep coming back. Automatic enrollment makes it easier to get involved, especially for new members who are still getting familiar with your business and rewards program.

For example, imagine a gym creates a challenge encouraging new members to check in six times during their first 30 days. With automatic enrollment enabled, an eligible member’s first qualifying check-in enrolls them and counts toward their goal. They can then view the challenge and their progress on the rewards website.

The same approach can support a studio’s class-attendance challenge or a seasonal campaign encouraging repeat visits. You set the goal and reward; eligible customers enter the challenge through the activities they’re already completing.

For your team, that means one less step to explain and fewer opportunities for customers to miss out because they didn’t realize they needed to join.

Automatic enrollment is optional and follows the participation restrictions you configure for each challenge. Those restrictions can include rewards-program status, member status, home location, and join-date rules.

Customers must meet those restrictions to be enrolled. They still need to satisfy the challenge’s requirements to earn its completion reward.

You can choose automatic enrollment for challenges where easy participation is the priority, or keep the existing manual join experience when it better suits your program.

To enable automatic enrollment:

1. Create a challenge or open an existing draft.
2. Turn on Automatically enroll eligible customers in the challenge settings.
3. Configure your requirements, rewards, and eligibility restrictions.
4. Launch the challenge.

Once the challenge is live, eligible customers will be enrolled when they complete their first qualifying activity.

Keep promoting the goal, the reward, and where customers can check their progress. Automatic enrollment handles getting them into the challenge; your messaging gives them a reason to finish.

Ready to make your next challenge easier to join? Explore automatic enrollment and setup instructions, or contact your Perkville Customer Success representative for help.