Today, Perkville is excited to announce our integration with Emma, the best-in-class provider of email marketing software and services. This integration provides Perkville and Emma customers with more options to engage and retain their customers.

Integration details

Mutual clients can now integrate Emma into their Perkville rewards program. This will allow them to do things like:

  • Update contacts in Emma with the customer's reward program status or point balance
  • Trigger workflows in Emma when someone refers a friend, redeems a reward, or reaches, joins or completes a challenge
  • Segment emails from Emma based on rewards criteria such as program status (joined or not), point balance, and challenge activity

With Emma, businesses can send personalized emails based on customer activity in Perkville.

How to connect Emma to Perkville

If you're a Perkville or Emma customer and would like to set up this integration, please contact us at We're excited to help you take your customer engagement to the next level.

About Emma

Emma, a CM Group company, is an email marketing platform that makes it easy for teams of all sizes to send the right email at every step of the customer journey, as well as create and collaborate on beautiful campaigns. With a focus on delivering powerful personalization, segmentation and automation in an accessible way, Emma helps marketers drive more conversions and sales. Emma also allows distributed business or franchised organizations to manage professional email marketing at scale.

About Perkville

Perkville offers a way to create and manage your customer loyalty and referral program. We automate the experience by integrating to point of sale (POS), scheduling, and membership systems.