If you're a gym owner, then you know that helping members adopt healthier habits can be difficult. It's not always easy to change someone's behavior, but with the right tools and strategies in place, it is possible.

Recently, Sheldon McBee, the executive director of Universal Athletic Club, discussed this topic with Rachel Zaboni-Chonko on Club Solutions Magazine Podcast. They cover the science behind behavior modification, and the impact the book Atomic Habits by James Clear has had on Universal’s club operations.

Learn more

If you're looking for ways to help your members stick to their fitness goals, then this podcast is worth a listen. You can check out the episode and its show notes --> here.

Sheldon McBee discusses how to use behavior modification to help gym members adopt healthier habits.

About Club Solutions Magazine

Club Solutions Magazine is published monthly by Peake Media. Since 2003, Peake Media has been educating and empowering health and fitness professionals by providing best practice business resources. 

About Perkville

Perkville offers a way to create and manage your customer loyalty and referral program. We automate the experience by integrating to point of sale, scheduling, membership and eCommerce platforms.