We recently caught up with Cindy and Michelle Belle at MINDBODYUniversity and learned a little bit about their Perkville experience. Cindy and Michelle are co-owners as well as sister-in-laws who both fell in love with spinning over eleven years ago. However, they had trouble reserving a bike at the gym. They took matters in their own hands and built PedalSpin and grew their one studio in Montrose, California into four.
They now have locations in Rancho Cucamonga, Claremont, and South Pasadena.
We loved hearing about how students have been eyeing and redeeming useful rewards such as SPIN shoes (to help beginners get the most out of their ride), and socks. Clients active on the rewards program take 2.5 times more classes than clients who have not clicked to enroll and track points. Clients have made over 500 Facebook postings and Tweets about Pedal Spin. Additionally, they have seen an increase in referrals since launching Perkville due to the ease of referring friends online.
Check out what they said about Perkville in their testimonial video above.